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Fashion’s Gone Full Ghost: ‘Haunted Couture’ Floats Onto Aussie Runways

“Haunted couture” has emerged as the fashion mood of the moment, blending ghostly silhouettes, vintage undergarments, and post-apocalyptic elegance. From Dior’s spectral gowns to Aussie designers at AFW, eerie elegance is in.

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In 2025, the fashion world’s taken a hard turn from normcore to necromantic. What’s in this season? Being dead – but fashionably. Yes, it’s official: “haunted couture” is not just for Halloween or weird aunties with lace gloves. It’s international. It’s serious. And it’s spectacularly spooky.

From Dior’s ghostly tulle gowns in Rome to Australian Fashion Week’s see-through sheers, fashion is in full ghoul mode. Think Miss Havisham meets cottagecore at a séance in the bush.

Key Designers/LabelsHighlight MomentSpooky Factor (5/5)
Dior (Resort 26)Natalie Portman in a half-visible tulle gown + ghost film5
Chloé (FW25-26)Bloomers, chiffon, and barely-there nighties4
Zimmermann (AW25)Inspired by Picnic at Hanging Rock, but still a bit too “boho”2
Beare Park (AFW)Off-the-shoulder taffeta on grey-haired models4
Courtney Zheng (AFW)Undies-as-silhouette and bullet bras in sheer grey chiffon4
Amy Lawrance (AFW)Floating silk and ghostly seams that defy gravity5
Nicol & Ford (AFW)Runway fading into translucency to reflect queer erasure5

What Is Haunted Couture?

According to The Guardian, haunted couture is like a beautifully dressed emotional breakdown:

  • Worn wedding dresses
  • See-through chiffon
  • Chaotic layering, loose nightgowns, ghost-white taffeta
  • “Sexy matron” vibes – high necklines, voluminous skirts, visible lingerie
  • Literal inspiration from burial shrouds, Victorian mourning dress & Ophelia’s descent into madness

It’s the fashion equivalent of stress eating fairy bread during an apocalypse – chaotic, nostalgic, a little unhinged, but undeniably fabulous.

Academic Breakdown: Dead Fancy or Politically Charged?

Professor Catherine Spooner, Gothic fashion scholar, says this isn’t just about frocks. It’s resistance in silk.

“It’s the party at the end of the world,” she explains.
“Marie Antoinette pioneered underwear-as-outerwear. Miss Havisham perfected it.”

She ties the trend to:

  • The French Revolution (chaos chic)
  • Burial traditions (undergarments were reusable – not buried with you)
  • Films like Picnic at Hanging Rock and literary ghosts like Ophelia

Aussie Style: White Dresses with a Haunting Twist

Australian Fashion Week (AFW) fully leaned into the aesthetic:

  • Beare Park: Gowns that looked like they’d just wandered out of a moonlit manor
  • Courtney Zheng: Dresses sheer enough to get you kicked out of brunch
  • Amy Lawrance: Undyed silks floating like a dream gone wrong
  • Nicol & Ford: Outfits literally fading to nothing – a comment on gender erasure in politics

“This place is Picnic at Hanging Rock meets runway glam,” said no one officially, but definitely someone emotionally.

Fashion Forecast: What to Wear When Society Collapses Politely

Must-Have ItemWhy It’s Hauntingly On-Trend
Vintage nightgown with no slipShow off those existential undies
Bullet bra under sheer poplin1950s meets Twilight Zone
White lace with ragged hemsBecause ghosts don’t hem things cleanly
Chiffon scarf that looks accidentalWraps like a whisper and screams elegance
Taffeta gown on a rainy dayDry-cleaning is for the living

Final Thoughts: Haute & Haunted

Whether it’s rebellion or just runway-induced existential crisis, haunted couture speaks to the times: chaos outside, vulnerability underneath, and a splash of gothic romance.

“It feels inappropriate because it’s overtly intimate. That makes it revolutionary,”
says Spooner.

So the next time someone tells you to “dress like you’re going somewhere,” tell them:
“I am. I’m going ghost.”

Source
The Guardian

Leilani Mata’utia

Talofa lava! I'm Leilani Mata’utia, a proud Samoan writer with a deep love for storytelling and cultural expression. At PRW - Press Release Writing, I contribute press releases and articles across a range of niches including business, community updates, health, education, lifestyle, and current affairs. With every piece I write, I aim to bring clarity, connection, and impact to readers from all walks of life. Writing has always been my way of giving voice to stories that matter. Whether it's spotlighting emerging businesses or covering community initiatives, I write with purpose and a passion for accuracy. I believe that words have the power to spark change—and I’m honoured to be part of a platform that helps ideas and information reach the world. When I'm not writing, you’ll find me enjoying nature, exploring cultural arts, or sharing a meal with family and friends. Fa’afetai for reading, and I hope my work resonates with you.

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